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Helping athletes skyrocket their performance and educating S&C coaches to become the Informed coach.

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ATHLETE NUTRITION COACHING

INFORMED COACH

THE ATHLETE COOK BOOK

I am a professional racing driver and I was introduced to Chris by my strength and conditioning coach to fine tune my performance/results. I have had nutritional support before but never like Chris. He offers a straightforward approach and is there every step of the way to support you. The results have been great and i feel better than ever within myself. The days of a boring healthy diet have gone! Cant recommend Chris enough.

Josh Caygill

Professional Racing Driver

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ARTICLES

Sports Performance

Ep. 75 – Dedication to Education: Can the Taste of Caffeine Directly Improve Performance?

This week, we’re looking at some pretty nerdy developments surrounding caffeine. It’s been reported that approx. 75% of athletes use caffeine before competition to gain a host of benefits, such as; • Reduced perception of effort.• Reduced perception of pain.• Enhanced mood and mental alertness.• Reducing the performance decrease associated with sleep debt. Mechanistically (yes,

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Sports Performance

Ep. 74 – Dedication to Education: 68% of You suck at Sleeping

Today’s post is inspired by a recent insta poll regarding how much sleep you’re getting every night. Apparently, 68% of you are shafting yourselves by not getting enough… If you think about it, sleep takes up roughly 1/3rd of our lives, yet we completely overlook its importance. For optimal health and performance, we can’t over-prioritise

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Sports Performance

Ep. 73 – Dedication to Education: Brain Foods to Optimise Mental Performance During Games

Today we answer the question; 𝑪𝒂𝒏 𝒏𝒖𝒕𝒓𝒊𝒕𝒊𝒐𝒏 𝒊𝒎𝒑𝒂𝒄𝒕 𝒚𝒐𝒖𝒓 𝒅𝒆𝒄𝒊𝒔𝒊𝒐𝒏 𝒎𝒂𝒌𝒊𝒏𝒈 𝒑𝒓𝒐𝒄𝒆𝒔𝒔 𝒅𝒖𝒓𝒊𝒏𝒈 𝒂 𝒈𝒂𝒎𝒆? In short, yes! There are several possibilities where inadequate nutrition can impact mental performance, characterized as; increased perceived exertion (RPE), or loss of skills and cognitive abilities. These possibilities are centered on brain function and the central nervous system (CNS)…

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Sports Performance

Ep. 71 – Dedication to Education: Mashed Potato Improves Cycling Performance!

In the world of modern day sports nutrition, there’s much debate and confusion surrounding topics looking to enhance performance. That being said, two certainties exist that I hope we can all agree on; 1) You should always follow a food first approach and not prioritise supplements.2) Carbohydrates drive exercise performance and are rate limiting to

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